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case studies

Case studies

Bundle builder – A tool allowing TELUS customers to build custom bundles across multiple products. The bundle builder was a finalist for a Vancouver UX award in 2021.

Manage my channels – A channel selection app used across different TELUS websites to help new and existing customers customize their TV package.

UBC admitted student guide – A plan and roadmap to move a print booklet into the undergraduate admissions site (

About landing page on the BCIT websiteBCIT website redesign – A suite of tools to support content contributors across the Institute, including content guidelines, individual content consults, content mapping, crosswalks, and an adapted RACI responsibility matrix for the about section of the website.



Sample projects

Commerce legals framework – An approach to site legals for all the TELUS Home Solutions buy flows.

Task-based Home Security site footer – A restructuring of a unified product footer for better utility as the product expands.

Green Economy page on the VEC websiteGreen community – A feasibility study for the Vancouver Economic Commission to better understand the needs of sustainable business owners in the city and whether these could be supported through an online community.

Science World audiences – An investigation of personas with the Science World design team that led the team to focus on key audiences for their work.

SPL website redesign – A research program to determine the top user improvements that could be made in redesigning the Seattle Public Library website.

Student Supports page at the University of ManitobaUniversity of Manitoba – Overview of project discovery, sitemap development, testing and stakeholder engagement for this redesign project.