Most strategy and service design work relies heavily on data and collaboration. The best ways to achieve that is through a combination of user research and workshops. Here are some examples of what I can do for you in both areas.
User research
- Research plan
- Recruitment strategy
- Moderating research, including interviews, focus groups, workplace observation, design workshops with stakeholders and users, and usability testing sessions
- Unmoderated research, including benchmarking, competitive analyses, impression testing, model building, performance testing, surveys, and web analytics
- Analysis & modeling, including findings & opportunities, personas, customer journey maps
- Tactical recommendations
Workshops
- Requirements gathering and prioritization
- Goals & metrics
- Research findings & themes
- Content & design alignment
- Co-design
- Process & governance